KIDS @ WORKDAY / COLLATERAL
EXPEDIA GROUP
Visiting more than a grey cubicle
For Expedia Group, the kids at work day is more than just a visit from families. It’s a chance for everyone to give their kids a great day to remember.
For Expedia Group, the kids at work day is more than just a visit from families. It’s a chance for everyone to give their kids a great day to remember.
Needing irreverent humour and functional branding that also captured the same playful messaging, the Kids at Work day project was envisioned.
Jokes on classic movie storylines and kids just generally being kids were used as an emotional reminder for parents to not leave the kids at home that day.
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