Β TALENT ACQUISITION / BRAND
EXPEDIA GROUP
Open source talent acquisition
One aspect of travel and in particular within the Expedia group of brands, is that many outside of the industry may be unaware of the technology utilised by the business. The blanket phrase βoh, you work in travelβ fails to convey the mechanism of cutting edge technology driving the brand success, and one aspect of my time within Expedia Group has been assisting with talent acquisition through marketing targeted to those professionals that help shape the future of tech.
Working with in-house development teams, bespoke branding is developed for each open source project and used to not only drive top class recruitment at promotional events held in house but also adhere to Expedia’s values of making the world better by giving back to the community.